Long-standing partnership between TIFF and lead sponsor Bell to end after almost 30 years

Long-standing partnership between TIFF and lead sponsor Bell to end after almost 30 years

SpanglishToronto Bell, a Canadian telecommunications company, is stepping down as the lead sponsor of the Toronto International Film Festival (TIFF) after supporting the event for more than two decades. Despite speculation about financial hardship, Bell said the decision was part of a broader strategy to shift more focus to direct engagement with Canadians across the country. TIFF expressed gratitude for Bell's long-standing support and is currently seeking a new lead sponsor. #TorontoInternationalFilmFestival #BellCanada #FilmIndustry 🎬🇨🇦💔 Español: Bell, una empresa canadiense de telecomunicaciones, dejará su cargo de patrocinador principal del Festival Internacional de Cine de Toronto (TIFF) después de apoyar el evento durante más de dos décadas. A pesar de las especulaciones sobre las dificultades financieras, Bell dijo que la decisión era parte de una estrategia más amplia para centrarse más en el compromiso directo con los canadienses en todo el país. TIFF expresó su gratitud por el apoyo de larga data de Bell y actualmente está buscando un nuevo patrocinador principal. #TorontoInternationalFilmFestival #BellCanada #FilmIndustry 🎬🇨🇦💔
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